Brea Envisions will be holding a joint “working session” with City Council this evening, Thursday, June 22 at 6:30 in Community Rooms A & B on the second floor of the Civic Center. When the news broke yesterday (no one saw any public notice) there was widespread confusion.
First of all, what the heck is a “working session” and after over two years, why is this such a rush? How much work is left to be done? The project is seven or eight months behind schedule and now there’s a panic to wrap it up?
Council information packet.
If you have the energy, you can download the attachments (126 pages) that are in Council’s information packet here: ENVISIONS or, let me share with you what I found when I went through everything, page by page, last night and early this morning.
Here’s what you’ll find.
Appendix A – Phase 1 Open Ended Data Tables: A 25 page disjointed document that tries to capture the anecdotal comments in the original online survey. Remember, it was available in one form or another for over two years.
Originally budgeted/funded in December 2014, the online Envisions website survey ran from early 2015 through May 26, 2017… almost 26 months. The Envisions website survey collected 716 participants. They were presented with 20 multiple choice questions and a variety of anecdotal opportunities.
The average response to the multiple choice questions was 307, or roughly 43%. Over half of those taking the survey, 57%, chose not to answer many of the questions! Consequently, with a response well below any credible statistically projectable number, Envisions makes no effort to tabulate or analyze them.
Appendix A’s fractured, unwieldy design renders it virtually impossible to review or understand the anecdotal half of the survey. Suffice it to say Appendix A is neither data nor is it particularly useful. No wonder the consultant budgeted at $200,000 was dismissed, replaced by other staff driven alternatives.
Remember those Envisions workshops?
It seemed that at every other Council meeting there was some strange “progress report” from Envisions, not that any progress was actually being made. They always ended with an invitation to drop by their next exciting open house to “join the conversation.”
Appendix B – Think Out Loud and Open House Results: 28 pages of brief comments collected at nine table-top events. On two occasions the number of participants were reported as 10 and 6 respectively, no tally was provided for any other events. Here’s the list of exciting workshops.
- Think Out Loud Thursday (July 28, 2016) – 10 Respondents
- National Night Out Data (August 2, 2016) – Number of Respondents not Identified.
- Think Out Loud Thursday (August 4, 2016) – 6 Respondents
- Open Houses at Community Center (August 4 and 25, 2016) – Number of Respondents not Identified.
- Open Houses at Sports Park (August 11, 2016) and City Hall Plaza (August 25, 2016) – Number of Respondents not Identified.
- Brea Fest (August 19, 2016) – Number of Respondents not Identified.
- National Night Out Data (October 14, 2016) – Number of Respondents not Identified.
Again, not data but a collection of bullet points captured on post-it notes under a wide range of topical questions. As with Appendix A, the information is not presented in a manner that makes it easy to absorb or understand.
Batting cleanup: True North Research.
Early last month an email from City Manager Bill Gallardo circulated to random Brea residents. It ask recipients to go to an online website and complete a new survey. Envisions was not mentioned at all, which is strange considering how they plastered the city with their stuff.
Here’s the almost funny part. The project, done with True North Research, was a Planning Department effort and they never ask for the City Manager’s review or approval. When ask about it, the City Manager had no clue what I was talking about. (Some ears are burnin’ down at city hall right about now.)
You’ll remember True North from those glowing report cards Tim O’Donnell sent to himself every time he wanted to lean on Council for another raise.
The similarities between the 2011 Report Card and the 2017 Envisions Summary Report borders upon plagiarism except True North is copying themselves.
They did all the hard work years ago and now just do a “save as” and plug in new numbers. A couple hours of creative editing and voila! A whole new report! I hope we got a huge discount on their fees.
Appendix C – Top Line Results: A breakdown of 730 survey responses gathered by True North Research using two methods, 1) Online survey promoted with email from City Manager and 2) random telephone surveys. I’m sure they had to add the phone surveys because the web survey drew such minimal response.
Information gathered covered Basic Demographics, Quality of Life, Strategic Civic Issues, Land Use and City Communications.
For each question responses are tabulated using a percentage of responses format for which there is no guide for extrapolating relevance.
Anyone attempting to review the report would only be able to speculate what the responses meant.
The ever popular strategic plan.
Brea Envisions Community Strategic Plan (Draft June 22, 2017): This is the only document mentioning the Brea Envisions Committee (page 27), 16 members of the community tasked by City Council to oversee the execution of the information gathering process and production of a final strategic plan.
As has been noted from the beginning, the Envisions process was orchestrated by the Planning Department with occasional review and approval by the committee. Brea Envision was, without question, a Planning Department project with limited committee input.
If the committee were actually carrying out Council’s mandate, they would have selected a chairperson, kept minutes and reported more regularly to Council. Didn’t happen.
They were discouraged from taking full responsibility because Planning was reluctant to give up control.
The document is anything but a strategic plan. Most of the first half of the document is devoted to validating the project and it’s execution.
The balance is founded on perpetuating Envisions information gathering in perpetuity. Defined as an “outreach culture facilitating the continuous flow of information among all parts of the community” they want to stick us with the Envisions concept forever.
While a wide variety of broad guidelines and recommendations are provided in this document, there is no resemblance to any strategic plan I’ve ever seen.
Here’s the “who cares” part.
If the level of response Envisions has attracted over the last two years is any indication, the only folks who give a rip about this sort of fool’s errand are the handful that drank the Kool-Aid on day one and those of you that have read this far down the page.
Envisions has been classic GIGO, garbage in, garbage out, project. The good news is we probably spent a lot less than the $200,000 originally estimated. The bad news is we’ve put off updating the General Plan and several other truly strategic operating policies for two years.
Whether it’s job security, resume or pension padding, overtime, busywork, inefficiency, inexperience or incompetence… this sort of thing needs to stop. We can’t afford to direct funds away from critical human services and pubic safety just to do happy projects and focus groups.
Televised, broadcast, archived?
While Council chambers underwent remodeling, meetings were held in Community Rooms A & B… where tonight’s meeting will be held. I can think of no reason or excuse why the meeting will not be on cable and streaming live tonight. This may be a “special” meeting but it certainly isn’t an emergency.